Developing Tourism Partnerships
Developing tourism partnerships is often the key to growing sustainable tourism destinations
HDC – Developing Tourism Parterships
A common theme in much of HDC’s activity is the development of collaborative tourism partnerships and destination management organisations or DMO’s.
HDC is often asked to get involved in the planning, formation, development or review of tourism partnerships. As a result, HDC has developed a range of skills and techniques based on tried and tested methods to which will enable us to make your tourism partnership vision a reality.
Destination Tourism Partnerships & DMO’s
Tourism partnerships, destination management organisations or destination marketing organisations (DMO’s for short) are usually based around the collective desire to strategically grow and promote tourism destination in a unified and focussed way.
By working together within an aligned tourism development and marketing strategy the individual actors and the overall destination benefits. Ideas are focussed, skills and resources shared, and costs are cut – and everyone makes more money!
Alternatively there is the specific industry sector tourism partnership approach which unites businesses with similar interests such as hospitality, hotels, B&B’s, visitor attractions, museums, tour operators and so on into a trade association with common
strategic marketing or
development objectives.
Finally there are thematic tourism partnerships which spring from a desire by a groups of businesses, NGO’s, government bodies, councils and the like, to work collectively to focus on specific activity such as research, culture, events, economic regeneration, sustainability or for specific “one hit” marketing and development projects such as the 2012 Olympics or a city centinery.
Want to find out more about developing tourism partnerships? Then CLICK HERE to read the HDC guide to developing tourism partnerships
Contact Us for all your tourism partnership development needs!